My name is Mitchell, a Freelance 3D Designer that is passionate about good quality design in all areas of the creative industry. My design philosophy revolves around human centred design, simplicity and finding balance for a design or solution. I left my core role in the Innovation hub at the world's largest brand activation and shopper marketing agency (Geometry) in 2019 to go freelance. I have worked on a variety of projects such as prototyped digital services for Coca-Cola, helping redesign Carlsberg’s retail toolkit to be more sustainable in 100+ markets, to exploring the future of certain categories in supermarkets and how they might better serve us.

Before getting to work on such projects I completed my Masters Degree in Industrial Design at Sheffield Hallam University in 2016, receiving a First-Class. This broadened my design skill set and ethos whilst focusing on a human centred design approach. I am eager to hone my current skills and continuously learn.

I often find myself working on a wide array of projects simultaneously, such as 3D visualisation work, helping create events, retail toolkits, client innovation workshops, short turn around conceptual work, to assisting pitch teams find and create innovative touch points from behavioural anchors across a purchase decision journey.

My approach and passion has led to me to design and innovate for brands such as:
Adidas, Amazon, BAT, Canon Cameras, Carlsberg, Coca-Cola, Diageo, Dyson,
GORE-TEX, GSK, Lexus, Netflix, TikTok, Sony & more.